411homerepair.com

Improve Your Contractor Business

by Guest Post on Feb 3, 2011

In today’s economic climate it is harder than ever to run a successful contractor business. The recent economic downturn and declining real estate market have forced many contractors to close shop. With consumer spending down, there are just fewer contracts to bid on. This is, without a doubt, the perfect time for contractors to tighten their belts and carefully consider their business practices. You can’t afford to sit back and wait for things to go back to the way they were in 2005…. because while the economy will eventually recover, consumer attitudes have changed for good. You need to figure out what works in this new contractor's climate… what saves money, what attracts/retains clients, and what is bleeding the company? Get these aspects of your business squared away today and you’ll be more efficient and profitable tomorrow... you’ll probably sleep a little better too

Attracting customers has always been a tough job. Word of mouth is good, but you had better do some proactive prospecting as well. Traditional ads in the newspaper, flyers, and posters are dated approaches that won’t cut it anymore. Most clients will do their preliminary research online, so you should invest in having an easily-accessible, user-friendly website. Next, you will need to promote yourself online. You have the website; now get on Yelp, Craigslist, Angie’s List, and local contractor portals. Contact local associations and niche publications. Make sure your business is listed where the potential clients are looking. Have a mobile device that you can readily accept calls and check emails so that you can respond to inquiries quickly. Be easy to find, easy to contact, and easy to do business with

Consider what message and brand identity you want present in the market. What is your area of expertise? Highlight your strengths and what sets you apart. Reassure your prospective clients that you are a safe bet with testimonials and certifications. On a similar note, it is important to also evaluate what your company stands for. Are you high quality or value? The marketplace has been trending towards customer service, quality, convenience, and eco-friendly themes. Do these themes fit into your business model and marketing message?

Lastly, do an honest audit of your company’s spending. If you can trim spending on things like office supplies and other meaningless overhead. Focus your capital on the integral pieces of your business, like materials, tools, and contract labor. Always use industrial-grade gear. Cheap tools do not deliver value because cheap tools break, costing you replacement overhead and time. Your tools are a long-term investment, so always invest in industrial-grade tools. Industrial cutting tools and electrical power tools will provide you with superior quality work and long-term savings

Times are tough for the contracting trade, but if you get the business model right today, you can ensure yourself long-term success and profitability

Latest Articles

An All-Inclusive Guide to Eco-Friendly Interior Design: 5 Ways to Do It Best

Over 100 countries have enforced policies on sustainable consumption and production according to the 2018 UN Sustainable Development Goals Report....

on May 3, 2023

Unique Ways to Clean Your Window Tracks

As we get closer to springtime you might be noticing that your windows need a good cleaning. Not only is it your windows, but it is the window...

on Apr 3, 2023

Navigating Singapore's Property Regulations: A Guide for Foreign Investors

Singapores property market has been attracting foreign investors for many years, thanks to its stable economy, strong legal system, and transparent...

on Mar 22, 2023

What Truck Size Do I Need to Move a 3-Bedroom House

Moving to a new home can be a complex and stressful process, but with the help of the right truck size, you can make it a smooth and seamless...

on Feb 13, 2023

Five Tips to Take Better Care of Your Basement Insulation

Basement waterproofing is an essential part of home maintenance, as it helps to protect the basement from moisture, flooding, and other...

on Feb 12, 2023

Actions

More DIY Articles

How to Lubricate Your Overhead Garage Door

Regularly lubrication maintenance has a dual purpose. First, it quiets down the garage door. Second, it helps it last longer. Why garage doors last...

Doors / Garages

The Best Way to Stop Garage Door Problems Before They Grow

There are two things we can do for our garage doors. We can prevent problems with garage door maintenance, and We can stop garage door problems...

Doors / Garages

Easy Ways to Make Yourself Secure

Security is the one thing that we all need for ourselves and our families in order to survive in this world and the best security you can get is in...

Safety / Security

Removing Paint or Varnish on Hard Surface Floors

Learn how to remove paint or varnishes without damaging your hard floors. Includes eco-friendly options before using harsh chemicals. Make no...

Painting / Wallpaper

No Need for a Plumber to Replace the Bathtub Drain

If your bathtub drain needs to be replaced, either because it has become damaged or simply because it's not holding the water in the tub adequately...

Kitchen / Bathrooms

Contact Us | Submit Article | 411homerepair © 2023